Launch a complete online business with one prompt. Website, domain, email, webshop, bookings, voice agent and SEO — all in one API call.

Business Orchestrator

Name: OptimoCMS SDK
Author: OptimoCMS

The create_business tool sets up a fully operational online business in a single call: website, domain, email, webshop, bookings, voice agent, chatbot, loyalty program, SEO, and publication.

How it works

The orchestrator executes up to 10 steps sequentially:

Step	Action	Required
1	Generate website (AI)	Always (hard blocker)
2	Register domain + DNS	Only if `domain` is provided
3	Create mailbox (info@)	Only if domain was registered
4	Activate bookings	Only if `"booking"` in `features`
5	Activate webshop	Only if `"ecommerce"` in `features`
6	Configure voice agent	Only if `"voice_agent"` in `features`
7	Activate chatbot	Only if `"chatbot"` in `features`
8	Activate loyalty program	Only if `"loyalty"` in `features`
9	Configure SEO	Always
10	Publish site	Always

Example: dental practice in Valencia

Prompt:

Create a dental practice in Valencia with online bookings and a voice agent.
Register the domain tandarts-valencia.es.

MCP tool call:

{
  "tool": "create_business",
  "arguments": {
    "businessName": "Tandarts Valencia",
    "businessType": "dental_practice",
    "language": "es",
    "domain": "tandarts-valencia.es",
    "features": ["booking", "voice_agent"],
    "registrant": {
      "first_name": "María",
      "last_name": "García",
      "email": "maria@tandarts-valencia.es",
      "phone": "+34612345678",
      "address1": "Calle de la Paz 12",
      "city": "Valencia",
      "country": "ES",
      "postal_code": "46002"
    },
    "style": "corporate"
  }
}

Response:

{
  "siteId": "site_abc123",
  "siteUrl": "https://tandarts-valencia.es",
  "steps": [
    { "step": "GENERATE_SITE", "status": "success", "duration": 45200 },
    { "step": "REGISTER_DOMAIN", "status": "success", "duration": 8100 },
    { "step": "CREATE_MAILBOX", "status": "success", "duration": 3200 },
    { "step": "SETUP_BOOKING", "status": "success", "duration": 850 },
    { "step": "SETUP_ECOMMERCE", "status": "skipped", "duration": 0 },
    { "step": "SETUP_VOICE_AGENT", "status": "success", "duration": 1200 },
    { "step": "SETUP_CHATBOT", "status": "skipped", "duration": 0 },
    { "step": "SETUP_LOYALTY", "status": "skipped", "duration": 0 },
    { "step": "CONFIGURE_SEO", "status": "success", "duration": 420 },
    { "step": "PUBLISH", "status": "success", "duration": 2800 }
  ],
  "summary": {
    "pagesCreated": true,
    "domainRegistered": true,
    "mailboxCreated": true,
    "bookingEnabled": true,
    "voiceAgentEnabled": true,
    "ecommerceEnabled": false,
    "chatbotEnabled": false,
    "loyaltyEnabled": false,
    "seoConfigured": true,
    "published": true
  }
}

Input parameters

Parameter	Type	Required	Description
`businessName`	string	Yes	Name of the business
`businessType`	string	Yes	Business type: `dental_practice`, `restaurant`, `hair_salon`, `webshop`, `real_estate`, `hotel`, `gym`, `bakery`
`language`	string	No	Content language: `nl`, `en`, `de`, `fr`, `es` (default: `nl`)
`domain`	string	No	Domain to register (e.g. `bakery-amsterdam.nl`)
`features`	string[]	No	Features to activate: `booking`, `voice_agent`, `ecommerce`, `chatbot`, `loyalty`, `push`
`registrant`	object	No	Contact details for domain registration
`style`	string	No	Visual style: `minimalist`, `corporate`, `playful`, `elegant`

Registrant object

Required when domain is provided:

Field	Type	Required	Description
`first_name`	string	Yes	First name
`last_name`	string	Yes	Last name
`email`	string	Yes	Email address
`phone`	string	Yes	Phone number
`address1`	string	Yes	Address
`city`	string	Yes	City
`country`	string	Yes	ISO 3166-1 alpha-2 country code
`postal_code`	string	Yes	Postal code
`org_name`	string	No	Organization name
`state`	string	No	Province/state

Error handling

The orchestrator uses best-effort per step:

GENERATE_SITE is the only hard blocker. If it fails, the entire process stops.
All other steps continue on failure. A failed step is marked as "failed" with an error message.
The site is always usable, even if domain or email fails.

Example: domain not available

{
  "step": "REGISTER_DOMAIN",
  "status": "failed",
  "duration": 2100,
  "error": "Domain \"tandarts-valencia.es\" is not available (status: taken)"
}

Subsequent steps (mailbox, SEO, publish) are still executed. Only steps dependent on the domain (like mailbox) are skipped.

Tier requirements per feature

Feature	Starter	Professional	Agency
Website generation	✅	✅	✅
Domain registration	❌ (trial)	✅ (1 free)	✅ (5 free)
Mailbox creation	❌ (trial)	✅	✅
Bookings	✅	✅	✅
Webshop	✅	✅	✅
Voice agent	❌	✅	✅
Chatbot	✅	✅	✅
Loyalty	✅	✅	✅
SEO	✅	✅	✅

Domain registration and mailbox creation are not available during the trial period. The site is still generated and published.

Permissions

create_business requires two permissions on the API key:

"write" — for creating resources
"ai" — for AI site generation

Minimal example

Generate a website only, without domain or extra features:

{
  "tool": "create_business",
  "arguments": {
    "businessName": "Golden Crust Bakery",
    "businessType": "bakery"
  }
}

This generates a site, configures basic SEO, and publishes on a *.optimocms.com subdomain.

Timing

Step	Expected duration
Website generation (AI)	30–60 seconds
Domain registration	5–10 seconds
Other steps	< 5 seconds each
Total	60–120 seconds

The Cloud Function timeout is 540 seconds (9 minutes), more than sufficient.

Business Orchestrator

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